Coca-Cola Zero and advertising agency Duval Guillame Modem have released this exciting video.
The spot features „world famous“ hypnotist Peter Powers and 8 volunteers, who have agreed to participate in an experiment. Powers has put those guys to sleep and later told them to taste Coke. If they thought its taste was original, they had to become fitness instructors and break dancers. Well, the taste was unique and guys started performing funny exercises.
Watch the video and tell us what do you think about it.
Agency: Duval Guillame Modem
CD: Geoffrey Hantson
CD: Katrien Bottez
Creative: Dieter De Ridder
Creative: Ad Van Ongeval
Agency Producer: Marc Van Buggenhout
Prod. Co.: Caviar
Director: Tom Willems