Carling You Know Who Your Mates Are Commercial: Taxi

Carling You Know Who Your Mates Are Commercial: Taxi

Carling recently presented a new ad in their “You know who your mates are” campaign. This ad keeps the same concept the whole campaign is based on – a real friendship is more important than anything and loyal friends don’t leave their mates in trouble. The commercial below features a group of men on a desert island waiting to be rescued. When one of them sees a ship on a horizon they can’t call for help because other guy is missing. And when he comes back, the ship is already gone.

Credits:
Agency:
Beattie McGuinness Bungay
Advertiser:
Carling
Project
Taxi
Client
Martin Coyle, Brand Director, Carling,
Annette Middleton, Brand Manager, Carling
Copywriter
Pat Burns
Art director
Gav McGrath
Planner
Steve Hopkins
Media agency
Vizeum
Media planner
Michael McCoy
Director
Fredrik Bond
Production
Company Sonny
Editor
Tim Thornton Allen & Patric Ryan at Marshall Street Editors
Post-production
MPC
Audio post-production
750mph

Leave a Reply

Your email address will not be published. Required fields are marked *