Cadillac and advertising agency Rogue have released this video, that has caused quite a fuss recently.
The video features actor Neal McDonough, who plays a rich Cadillac owner. As he strolls through his luxurious home, he compares USA to other countries, that are not as driven as allegedly Americans are. The video has received a lot of criticism for igniting guilt, promoting materialism and being aimed at the rich only.
Watch the video and share your opinion about this scandalous spot.
Director: Brennan Stasiewicz
Producer: George Meeker
Executive producer: Jeff Miller
Chief creative officer/copywriter: Lance Jensen
Executive creative director: David Banta