Budweiser Commercial: Brotherhood

Budweiser Commercial: Brotherhood

Budweiser has released this moving Super Bowl commercial that has already become an online hit.

The video features a young farmer and a foal. They develop a special relationship during the years. However, their ways go apart finally, but they meet again after three years. Budweiser has asked fans to suggest a name for the cute foal, who is 27 day old now. The name “Hope” was selected.

Lori Shambro, brand director for Budweiser, said: “Budweiser fans suggested a lot of great names, and it was a tough decision, but we landed on Hope as the perfect name for this friendly, slightly feisty and just perfect Budweiser Clydesdale mare. Many of our fans wanted a name to reflect their optimism and spirit, which the name Hope encapsulates beautifully.”

See the video and tell us if you liked it.


Client: Budweiser

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