BBVA Frances and advertising agency DDB from Buenos Aires have released this fabulous video spot.
The commercial takes place during a family meeting, when a relative, who has just got back from Italy, hands over a souvenir. However, the lady who has received it is not happy. She throws it to the wall. Then the video depicts other people destroying their souvenirs as well, while the most amusing French song is playing in the background. See what is the reason for such behavior – it is mind-blowing!
Watch the video and have a good laugh.
Agency: DDB, Buenos Aires, Argentina
Executive Creative Director: Lisandro Grandal
Art Director: Malena Porcaro
Copywriter: Matías Ruiz
Director: Cali Ameglio
Producers: Claudio Migliardo, Florencia Albizzati