Sit tight, folks, since AXE and advertising agency DDB Latina Puerto Rico have released hilarious video ad lately.
You have probably heard about AXE effect. The one, that attracts women. Well, the company is concerned about the tremendous cuddling effects the scent has and has released a precaution pillow. When you will not be able to pull yourself back from your girl, just grab a Morning After Pillow.
Watch the video and have a good laugh.
Agency: DDB Latina Puerto Rico
Creative Directors: Enrique Renta, Santiago Cuesta, Manuel Bordé, Leslie Robles
Copywriting: Manuel Bordé, Santiago Cuesta
Art Direction: Juan Carlos López, Luis Figueroa
Account Team: Edgardo Manuel Rivera, Rafa Muñiz, Alexandra Arroyo, Hecmarylys Ortiz, Luis Velazquez
Director: Alejandro Pedrosa
Prod. Co.: Buena Vibra
Agency Producer: Loren Ortiz, Ive Negrón
Producer: Emil Medina
Music: Estudios Machina