Applegate Farms and advertising agency Taxi from New York have released a new campaign recently.
The videos feature men, dressed as a cow and a bull. They are attending an interview led by two ladies, who are looking for meat that’s all natural. However, these animals are not good candidates to become hot dogs. Did you know that in most of the farms cows have to use one toilet? And that they are on drugs? Stay tuned for more videos from the brand.
Watch the campaign and share your opinion about it with us.
Agency: Taxi, New York, USA
Executive Creative Directors: Stephen Leps, Michael Pierantozzi
Copywriter: Daniel Ahern
Art Director: Didima Arrieta-Martinez
Agency Producer: Joyce Lee
Production House: Station Film
Director: Brendan Gibbons
Executive Producer: Thomas Rossano
Line Producer: Aaron Canto
Editing House: Cutting Room
Editor: Brian Sanford
Editorial Producer: Melissa Lubin