Apple and advertising agency TBWA\Media Arts Lab from Los Angeles have released this amusing video ad lately.
The spot features many iPhone 5 users, who take pictures everywhere they go. The spot claims that everyday more photos are taken with iPhone than any other camera. Of course, that is the reason for Apple to celebrate! Therefore, the creatives made this montage of people taking pictures, editing them on spot and even shooting the panoramic photos!
Watch the video and tell us if you liked it.
Agency: TBWA\Media Arts Lab, Los Angeles
Chief creative officer: Duncan Milner
Executive creative director: Eric Grunbaum
Group creative director: Chuck Monn
Associate creative director/art director: Antoine Choussat