Apple and advertising team TBWA\Media Arts Lab have made this amusing musical video, promoting iPod Touch.
The video is stylish and simple as is usual for Apple. It is the model, that makes simple ideas work out well. In it we get a glimpse of technology’s capabilities turned into absolutely wonderful experience. And there is also a fun song playing in the background. The model was released before last Christmas.
Watch the video and tell us if you liked it.
Agency: TBWA\Media Arts Lab
CCO: Duncan Milner
ECD: Eric Grunbaum, Scott Trattner
CD: Demian Oliveira, Simon Cassels
Sr. CW: Kevin Butler
Sr. AD: Melinda Keough, Paul Wysocan
Agency Producers: Hank Zakroff, Travis Roever, Tessa Kocourek
Production Company: Anonymous Content
Director: Mark Romanek
DP: Harris Savides
Editorial Company: Nomad Editing Company, Inc.
Editor: Jared Coller
Post Co: D-Train
Lead Flame Artist: Ben Gibbs