Amnesty International Uruguay and creative agency from Montevideo Lowe Ginkgo have launched these shocking print ads.
The campaign is made to remember the people that were persecuted, tortured, killed or disappeared under the military dictatorships in Uruguay, Argentina and Chile. 40 years of democracy have passed but Amnesty International still fights for justice in Uruguay.
See the affective prints below and tell you opinion about the campaign.
Advertising Agency: Lowe Ginkgo, Montevideo, Uruguay
Chief Creative Officer: Gabriel Román
Executive Creative Directors: Fernando De Clemente, Sebastián Mir, Jorge González
Creative Directors: Gonzalo López Baliñas, Diego Román
Art Directors: Agustín Acosta, Álvaro Díaz, Luis Meyer
Copywriters: Mateo Vidal, Camila De Simone
Photographer: Gustavo Germano
Account Managers: Marcelo Bonomi, Victoria Martin