Aldi and advertising agency BMF from Australia have released this funny campaign recently.
The videos feature a speaker, who teaches the audience how to become a winner, a successful entrepreneur and an example to others. Apparently, the straight path to success hides in cheese! And wine. The award winning products will make the customer a winner as well. Everybody wins in Aldi.
Watch the videos and have a good laugh.
Agency: BMF, Australia
Executive Creative Directors: Carlos Alija, Laura Sampedro
Creative Directors ALDI: Alex Booker, Philip Sicklinger
Art Director: Bradley Averill
Copywriter: Jonty Bell
Group Account Director: Jonny Bucknall
Account Director: Aisling Salmaggi
Account Executive: Siena Shuttler
Strategy Planner: Ali Tilling
Director: Trevor Clarence
Production Company: Jungleboy
Producer: Sarah Nichols
Post Production: Method Studios
Editors: Drew Thompson, Mark Bennett
Sound: Rumble Studios
Agency TV Producer: Mel Herbert
Agency Art Buyer: Rachel Lounds
“Photographer: Mat Baker
Stills Production Company: Louis & Co
Media Planning / Buying: Maxus