Aldi Campaign: Like Brands. Only Cheaper

Aldi Campaign: Like Brands. Only Cheaper

Aldi and advertising agency BMF from Australia have released a new funny campaign recently.

The short videos promote Aldi’s products, that are much cheaper than their counterparts with a different brand on a package. The first commercial features a giant baby spoon, that compares two baby food brands. In the second spot a very flamboyant man compares two shampoos. Apparently, both funny characters choose Aldi.

Watch the commercials and have a good laugh.


Agency: BMF, Australia
Managing Partner: Stephen McArdle
Executive Creative Director: Cam Blackley
Creative Directors: Alex Booker, Philip Sicklinger
Art Directors: Patrick Chambers, Alex Booker
Copywriter: Mark Carbone
Planning: Christina Aventi
Director: Jeff Low
Producer: Lucas Jenner
Production Company: Rabbit Content
Post Production: The Editors / White Chocolate
Agency Producer: Mel Herbert
Editor: Bernard Garry
Music / Sound Production: Rumble Studios
DoP: Peter Eastgate
Group Account Director: Jonny Bucknall
Account Director: Aisling Salmaggi
Account Managers: Siena Shuttler, Katie Loverich

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