Adobe Video: BS Detector

Adobe Video: BS Detector

Adobe and advertising agency Goodby Silverstein & Partners have released this hilarious video ad.

Adobe promotes its marketing detector in a radical yet funny way. The new tool helps marketers improve their jobs. And an idea of a better work does not include the buzzwords. That’s why the video features workers, who use such terms as “halo effect“ or „influencers“ and get punished.

Watch the video and tell us what do you think about it.


Agency: Goodby Silverstein & Partners
Client: Adobe

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