Adidas Techfit campaign: Performance Revolution (Better be stronger or faster?)

Adidas Techfit campaign: Performance Revolution (Better be stronger or faster?)

A pretty interesting¬† campaign from Adidas called “Performance Revolution”. On its website Adidas is asking NBA star players to answer the question: what is better, be stronger or faster? The campaign was created to promote Techfit, the new compression system which helps both increasing the speed and the strength of the player.

Josh Smith Gets Lighter


Derrick Rose Gets Faster


Tim Duncan Gets Stronger


Michael Beasley Gets Super Light


Chauncey Billups Gets Faster

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