Adidas and advertising agency TBWA from India have released this amusing video ad recently.
The spot is a tribute film for Indian cricket player Sachin Tendulkar and celebrated his 40th birthday. The video says it is a little gift for the city – Mumbai – which gave India Sachin. The spot features kids playing cricket simply on the streets of the big city. And the tune is so startling!
Watch the video and have a good laugh.
Agency: TBWA, India
Chief Creative Officer: Parixit Bhattacharya
Creative Directors: Parixit Bhattacharya, Rahul Ghosh, Rishi Chanana
Art Directors: Prashant Bhor, Rishi Chanana
Copywriters: Srividya Sankaran, Rahul Ghosh, Parixit Bhattacharya
Agency Producer: Hriday Dowerah
Directors: Robby Grewal, Siva Romero Iyer
Director of Photography: Tapan Basu
Production Company: Red Ice Productions
Music Director: Hanif Shaikh
Editors: Nilesh Girdhar, Rajat
Account Director: Shiv Sethuraman