Acura Commercial: Season of Reason

Acura Commercial: Season of Reason

Acura has launched an exciting commercial presenting its sales event.

The advertisement features a Hollywood star – Bette Midler. The spot takes place at Christmas when the choirs would come and sing a song in front of your door. Suddenly Bette comes in a fancy outfit, clearing her way with the elbows among the singers and does a mini amazing performance leaving everyone in astonishment.

The ad invited the customers to be smart and save a great deal of money during the seasonal sale.

Watch the funny ad and tell us whether you liked it.


Advertising Agency: rp&, USA
Executive Creative Director: John Hage
Director of Art: Phillip Squier
Associate Creative Director / Art Director: Eric Goldstein
Associate Creative Director / Copywriter: John Guynn
Art Director: Puja Shah
Executive Producer: Jack Epsteen
Senior Producer: Carolyn Casey
Production Co: Furlined
Executive Producer: David Thorne
Line Producer: Josh Porter
Directors: The Pelorian Brothers
DPs: Bryan Newman, Curtis Clark
Editorial: Arcade Edit
Editor: Stewart Reeves
Post Producer: Ali Reed
Managing Partner: Damian Stevens / Arcade
Music Company: Elias Arts
ECD: Jonathan Elias
Music Creative Director: David Gold
Composer: Christopher Kemp
Exec Producer: Ann Haugen
Post House: Airship
VFX Artist: Matthew Lydecker
Post Producer: Lisa English
Audio Post: Juice West
Engineer: Bob Gremore
Telecine Company: MPC
Colorist: Mark Gethin

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